This week’s Loop is a little off-topic, but might be of interest to some of you so I thought I’d throw it out there. I’ve been doing the whole blogging thing for a long time. Started back in 2006, about the same time I was working on the Moebius Adventures Core Rules book. And I’ve had a few blogs during that time. But one thing that always throws me for a loop is web traffic.
I know it’s cliche to say that if you post great content, the users will come. And considering all the writing I’ve done for the last 8 years of blogging, I can say that’s a hit and miss proposition at best. So hedging your bets by spreading the word in like-minded communities where you can cultivate some long-term fans is a good thing.
Don’t rely on social media for your traffic. It’ll come or it won’t. You don’t have any control over what may suddenly explode into a million hits. Don’t get discouraged if you hear crickets from the audience. Write for yourself first. Enjoy sharing your opinions and ideas with others. Hopefully that’s enough and you’ll get a few new fans or even friends along the way.
But have fun and don’t get discouraged – because occasionally thousands of people may stop by your blog for 10 seconds each and do absolutely nothing. 🙂